Moscot Frames

Venerable New York City institution Moscot previews three new frames, available now exclusively from Moscot.com and the Moscot retail shops – a harbinger of its highly anticipated, redesigned and expanded Fall 2010/Winter 2011 Moscpt Spirit Collection, which will feature 20 styles in total and be launched at SILMO in Paris, September 2010. These new styles – like the rest of the collection – leverage the company’s 95 years of expertise in eyewear, sensibility and downtown New York City heritage, reinterpreting classic design elements from the Moscot Originals Collection for a slightly more progressive, modern look. Each frame is constructed from a combination of metal and the finest Italian acetate – made by the fourth generation Mazzuchelli family – and feature the company’s new branded “M” on the temple tips. Hypebeast